Vanishing Elephant
Residing in Sydney’s Westfield Bondi Junction, Vanishing Elephant’s Sydney debut store fit-out is fashioned to look like a building site – half done – combining the brand’s ethos of simple, standout prints and signature tailoring with a considered response to their surrounds.
With the help of Akin Creative, Huw Bennett and his partners created a nuanced retail experience, starting with a clean canvas of concrete flooring and white walls. Floor-to-ceiling exposed beams form woodwork frames, pulling the consumer gaze upward and creating a feeling of suspension and weightlessness. Among the Vanishing Elephant goods for her and him – including rainbow tie-dye button ups, buttery leather jackets and classic stripe tees – there is a careful selection of curious objects and essentials sourced from the team’s travels.
Pink LouLou, a fine jewellery brand abounding with delicate gold charms and keepsakes has its own little nook in store, as do Buddy’s white-soled shoes (“I always try to get a pair in Japan but you can never find your size!”). There’s a handpicked selection of Australian magazines (Paper Sea, The Blackmail and BRACE) and ritual-inspiring grooming products from New Zealand’s Triumph and Disaster. Leather comes courtesy of the husband-and-wife team at Tailfeather, in painstakingly crafted bags and understated casings for Apple goods.
We do not seek or accept payment from the cafes, restaurants, bars and shops listed in the Directory – inclusion is at our discretion. Venue profiles are written by independent freelancers paid by Broadsheet.