Tiana Vasiljev is spreading the gospel of the printed word with her boutique Darlinghurst design bookstore, Beautiful Pages. After working in London as a graphic designer, Vasiljev unearthed an endless list of design-related publishing, something she felt was definitely lacking in Sydney.
A lot of hard work and collecting later, she opened Beautiful Pages toward the end of 2012.
Vasiljev has filled her store with all manner of publications including back issues of Monocle and Creative Review. She also stocks a colourful range of witty posters by artist Stephen Kenny, and even designer products such as the profanity-strewn posters, T-shirts, mugs and more by Good Fucking Design Advice (GFDA), created by fellow graphic designers Brian Buirge and Jason Bacher.
Determined to create a unique retail experience, Vasiljev believes that without the tactile quality in design books, you lose everything.
Vasiljev is proving that there is not much space for frivolous printed publications anymore. Instead we are left with only the best of the print world, a large portion of which can be found inside Beautiful Pages.