With Melbourne having wrapped up its Fashion Festival last week, all eyes now turn to Sydney’s MBFF 2014.
Without the exclusivity of the industry-only Mercedes-Benz Fashion Week (held in April), this is the public’s chance to view the best new local collections that will inspire its spring wardrobe.
Ticket prices depend on how close to the action you want to be, ranging from “Front Row & Fabulous” to “Fashion Fix”, and include various treats such as goodie bags, drinks, canapés and access to the Festival Hub.
All of the action takes place at Sydney Town Hall from September 24–27, and we’ve handpicked some of the highlights for you.
On each of the the four days, this is your chance to see the best new Australian rags move down the runway, including collections shown at MBFW plus some premieres. The rollcall will include names such as Romance Was Born, Akira, Alex Perry, Dion Lee II, Camilla and more.
When: September 24, 6pm; September 25, 9pm; September 26 & 27, 7.30pm.
Fashion Bloggers on Style: Spring Edits
Bloggers reign at fashion festivals, often photographed more than the models. This night will feature five of Australia’s biggest fashion bloggers including Sara Donaldson of Harper & Harley and Amanda Shadforth of Oracle Fox, as they offer their tips for curating this year’s spring wardrobe.
When: September 25, 6pm.
Lavazza Presents: From Italy with Passion
Famed for its style and luxury wares, Italy has a special place in the world of fashion. This show will highlight some of our best Italian-Australian designers, including the romance of Bianca Spender, the fine tailoring of Michael Lo Sordo and By Johnny’s neoprene creations.
When: September 26, 6pm.
Red Carpet Runway
If couture is your vice, then this is your ticket. Showcasing Australian fashion at its highest, designers Rachel Gilbert, Akira, Alex Perry and Carla Zampatti will present their eveningwear collections, embellishments and all.
When: September 26, 9pm.
Alannah Hill presents: La Bombe
The Alannah Hill brand has gone through huge changes in the past year, with the departure of its iconic founder and an entirely new design team headed by industry veteran Dimitria Papafotiou. New collection, La Bombe, draws inspiration from classic bombshells of the silver screen.
When: September 27, 6pm.
Australian Fashion Labels 2014 Preview
The company behind brands Cameo, Finders Keepers and Keepsake was conceived by directors Melanie and Dean Flintoft in 2007. With their relaxed, modern clothing now sold worldwide, the pair has added two new labels to their quickly growing stable, all five of which will be showing their new collections.
When: September 27, 9pm.
This is the place to be when you’re eyes aren’t glued to the runway. The Festival Hub will be open after each runway show to MBFF ticket holders and will offer a mixed bag, including a Maybelline touch-up bar, a Tempus Two Wines photo booth, a Redken sample bar and a Bailey’s chocolate fountain.
When: September 24–27.
Cost: Free entry for MBFF ticket holders