Design Twins is the creative project of Sydney-based duo Crystal Bailey and Mitchel Lindsay. The pair is the latest to set up shop in St Peters’ emerging lifestyle hub Precinct 75 with their homewares store.
Sharing a love of design, Bailey and Lindsay started making handmade concrete homewares in their apartment. Drawn to beautifully crafted goods, they wanted to work with industrial mediums, but in a novel way. Producing lightweight inside/outside pots, their original creations can be made-to-order in store.
“Following one day of selling pots at the markets, we started a website and continued selling like crazy. It’s just snowballed from there. We had to move three times in a year to accommodate how fast the business was growing.” says Bailey.
Bailey envisaged the Design Twins concept store as something interactive and experiential. Customers are invited to see the makers at work, wandering through a space akin to a residential display suite.
With a variety of stock from 44 suppliers (and counting) spanning art, custom furniture, homewares and linen, the distinctive collection of wares is Australian made and/or designed, sourced through friends. Lindsay credits social media – in particular, Instagram – for the network of relationships they have built with local suppliers in the short time frame since starting to make pots in late 2014.
“They're all just like us, they’re the makers. We can relate to each other because we understand what it’s like making products from scratch,” adds Lindsay.
Bailey is conscious of maintaining the industrial feel of the old Taubman’s paint factory warehouse, while ensuring the displays are polished and beautiful. The space itself is Scandinavian-inspired with a graphic edge. Interiors are intentionally monochromatic, allowing the pieces on display to become the feature.
“I have a very neutral palette, but I love textures, so I’ll go for texture over colour. There’s lots of fur, linen leather and timbers, as opposed to big, bright pops of colour. I love industrial textures,” says Bailey.
Furniture will be made to order, with select décor pieces, such as tableware and candles, available to purchase in store.
“I wanted the furniture to be a bit edgy – not so safe. The pieces are one-of-a-kind.” Bailey adds, noting her particular weakness for the Incy Interiors four-poster beds, Astella Designs resin artworks and Barnaby Lane chairs.
The Design Twins will host rolling art exhibitions every few months, with framed works displayed in situ, giving customers an idea of how various pieces could look in their own home.
Warehouse 7.02, 75 Mary Street, St Peters
0467 585 487
Mon to Fri 10am–5pm
Sat & Sun 10am–4pm