Sydney-based athleisure brand PE Nation has just released its first unisex collection, Uni-form. Co-founder Pip Edwards says the company is aiming to level the athleisure playing field with the range by bringing fashionable, functional garments to all kinds of people.
The collection was designed with “unity” in mind, says Edwards – thus the name. “We welcome teens, we welcome men, we welcome all who want to be comfortable yet fashionable, and who support sustainable pursuits.”
While Edwards says men have long worn PE Nation gear by purchasing womenswear in larger sizes, this is the first official unisex collection, and new garments and iterations will be added in future. “Athleisure has always been our game. We have always offered sweats, tracksuits and hoodies from the launch of our first collection,” she says, but adds that if you add a pandemic in the mix, the global need for comfort is amplified.
Right now the range includes hoodies, mid-length shorts and tapered trackpants in oversized, structured fits. They’re made from mid-weight organic French terry that’s been dyed and washed back for a worn-in look and feel. The tees and tanks are cut from a breathable, sustainable organic cotton and hemp blend. The colour palette includes a punchy purple, khaki, and black and grey neutrals.
“When designing this collection, it was important that we were giving people a product to build on their day-to-day wardrobes,” co-founder Claire Tregoning says.
To launch the collection, the co-founders assembled a group of industry leaders, musicians, athletes and family members – including Aussie soccer-player Oliver Bozanic, comedian Ash Williams, influencer Ally May Carey, Ironman Louis Kendrick, and Connie Mitchell and Angus McDonald from Sneaky Sound System – for a sophisticated editorial-style photo shoot on a grandstand.