After selling out in a matter of hours in 2017, Gorman’s fashion collaboration with Guide Dogs Australia is back. The Melbourne label’s limited-edition, matching dog and human coats just went live across the nation.
Quilted rain coats come in three fun prints: a “camo-paper cut” design, which is the result of a collaboration with artist Claire Johnson; an “emoji” print designed with painter Lola Rose Thompson; and a “river of love” pattern. All proceeds will go to Guide Dogs Australia.
Furry companions of all sizes will be able to wear the same coats as their owners. Available in four sizes, this polyester outerwear is lined with cotton and comes with adjustable Velcro straps.
“The dog jackets were one of the fastest-selling items that Gorman has ever had, and it was so heartening to see everyone get behind the cause and support guide dogs and people with low vision and blindness,” Gorman founder and creative director Lisa Gorman said in an official statement.
The money raised from the 2017 range sponsored the cost of breeding, raising and training Brian, a white Labrador, who has since become a guide dog.
“In any sort of process like this, where we’re participating in a community-based activity, it’s not about us producing a product and getting it out there. We can do that, but it’s being able to engage our market and contribute as well and come out with a brilliant cause,” says Gorman.
Gorman and Guide Dogs Australia’s collaborative coats are available nationwide online and in-store from today.