Go-To Has Got You Covered for Summer With Its New SPF Launches
Words by Alice Jeffery · Updated on 15 Jul 2026 · Published on 02 Oct 2024
SPF isn’t optional. But it’s good to have options. This is the sentiment behind the expansion of Go-To’s Nifty Fifty suncare range.
The family of facial sunscreens now includes Nifty Fifty Fluid , a hydrating and lightweight formula; Nifty Fifty Mineral , a zinc-based formula; and a repackaged version of the original Nifty Fifty.
These “daily sunscreens stacked with the best in skincare” focus on hydrating ingredients, as well as antioxidants like Kakadu plum, aloe vera extract and CoQ10.
You’ll notice that these products stray from the brand’s signature peachy pink packaging. The bright colours make them easy to spot on your bathroom shelf, as well as in your beach bag or work tote – leaving you with excuse for forgetting to apply (and reapply) every day.
When the brand turned 10 earlier this year, Broadsheet asked founder Zoë Foster Blake for her ultimate piece of skincare advice: “Your face still stops at your boobs”. Don’t forget it when you slip, slop, slap.
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