Era Vintage Bride
Lucy Slater, the owner of Fitzroy’s Era Vintage Bride, is digging up forgotten, lost wedding dresses so they can be loved all over again.
Before doors opened on Brunswick Street, Slater went hunting in the US for the perfect dresses. She spent just under a year and half scouring stores in the States and came home with a list of 25 retailers and a plethora of gowns.
Slater puts the popularity of pre-loved dresses down to these dresses being handmade, using incredible fabrics and having amazing finishes. Most of all, a vintage dress is unique. You’re not going to see anyone else in it.
Era Vintage Bride stocks garments from as early as the 1920s right through to the 1980s. There are some big-name designers on the rack: Nat Kaplan, Emma Domb and Malcolm Starr. Victorian gowns are also popular. There are all the accessories you’ll need for the big day too: rhinestone jewellery, crowns, shawls and furs.
If a dress doesn’t quite fit, or you’d prefer it in a different colour, the store also offers a remake service. You can even have a bridesmaid’s dress copied if there is only one in store.
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