Best Womenswear Shopping in Melbourne

Updated November 4th, 2019


Melbourne is often characterised as a city obsessed with black. Sure, we like to wear dark coats in winter, but this is also the city that spawned Gorman, Leonard St. and Obus, three labels that rival Marimekko when it comes to using prints and bright colours.

These two extremes are just the tip of the iceberg, though. Range wide enough in your hunt for Australian-designed womenswear and you'll find skatewear, formal frocks, affordable basics and everything in between. We may not be Paris, New York or London, but we've definitely got it good. Here's where to find garments from our brightest talents and beyond.

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Best Menswear Shopping in Melbourne

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Australian Labels

  • A sophisticated Sydney label known for cocktail dresses and impeccable tailoring.

  • Pieces fit for coastal living, but in premium fabrics.

  • A stylish swimwear and clothing brand with boutiques across Melbourne.

  • The best place to find quality basics and beautifully made pieces.

  • After eight successful NYFW showings he’s no longer considered an “Australian designer”, just a designer.

  • High-quality knitwear in cool, neutral tones.


  • Affordable, high-quality basics.

  • A collection of Melbourne's best independent fashion labels.

  • Australian jewellery, and an in-house apparel label made right in store.

  • A multi-faceted boutique stocking Australian fashion, homewares and tea.

  • The crème de le crème of Australian and international designers.

  • Simple, timeless fashion that keeps you coming back for more.

  • Perfect Scandinavian dreams.

  • One of Melbourne's longest-running womenswear retailers is still setting trends after almost 100 years in operation.

  • Torsa stocks exclusive and one-off, wearable and classic pieces designed by a range of international labels.

  • A stock list that reads like Kate Moss' black book.

  • Wearable fashion, direct from New York and Paris.

  • The clothes are archival, not vintage, at this unique Crossley Street space.

  • Less is more at this Prahran boutique.

  • Every fashionista's heaven, stocking big local and international names in fashion.

  • A collectors' haven for rule-breaking, avant-garde fashion from Belgium and Japan.

  • An iconic Chapel Street store well-known for its street style and brands.

  • Thanks to this store, hard-to-find international designer pieces are available in Melbourne.

  • A treasure trove of high-end European fashion.

  • Home to labels such as Romance Was Born, Camilla & Marc, Kate Sylvester and Alice McCall.

International Labels

  • Affordable, quality basics in a spectrum of colours.

  • Scandinavian minimalism at accessible prices.

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  • Mid-market fashion from New York.

  • Smart eveningwear for men and women.

  • A colourful Finnish label with an instantly recognisable style.

  • The Japanese label’s only Melbourne store.

  • This French label has been "searching for subtlety" in mens and womenswear since 1987.

  • Ethical, affordable basics from NZ.

Melbourne Labels

  • Mixes quirky and colourful with professional and smart.

  • Thoughtful designs made in luxurious and unexpected fabrics.

  • Simple elegance combined with Australian and European influences and quality – a never fail option.

  • Floral fantasia and femininity abounds at this local label’s boutiques.

  • Designer Virginia Martin brings a Californian feel to her line, but with a Melbourne edge.

  • An iconic streetwear label known for its collaborations with international names in art and design.

  • Sophisticated womenswear that’s made to last.

  • A whimsical hub for art, fashion and music.

  • Filled with refined, relaxed classics, by a pair of up-and-coming Melbourne designers.

  • Effortless daywear inspired by vintage Australiana.

  • Chunky cable knits, beautiful coating, and sporty bomber jackets, all loved by international celebs.

  • Colours and prints galore.

  • Another one that's all about prints and colour.

  • Monochrome basics and progressive cuts from Alex & Georgie Cleary.

  • Natural fabrics, impeccable design and simplicity.

  • Takes inspiration from the sea, parachute camouflage prints and fault lines from the earth’s surface.

  • Womenswear grounded in functionality and high-quality fabrication.

  • Colourful coats and striking dresses made from a blend of contemporary and vintage fabric.

  • Relaxed, '70s-inspired silhouettes with bold prints and patterns.

  • Womenswear, accessories and plenty of leathergoods.