The cruffin, the cronut, the crupcake; you name it, they’ve slashed it, but the doughnut craze has proved itself no phase. It seems here to stay and we’re not complaining. So much so, that, for one week only, you don’t even have to leave the house (or the desk) to truly channel your inner Homer Simpson.
Same-day gift delivery service LVLY and crazy-good doughnut maker Shortstop are teaming up to bring sweet, deep-friend dough to your doorstep.
After a collaboration in April, a second partnership with Shortstop was “a no brainer” says Hannah Donovan, LVLY’s co-founder. “Customers have been asking for them nonstop since last time.”
For $38 per doughnut six-pack, you can choose to add the standard LVLY posy to your delivery for an additional $27 to brighten up the room with a mixed bouquet of ranunculi, chrysanthemums and waxed bud.
“We set out to create a business and brand that brightens people's days,” says Donovan, and choosing to pair donuts with a flower delivery seemed the best way to make a little gesture go a long way. “Anything to beat the winter blues!” she laughs.
Alongside Shortstop’s classic vanilla bean are more wintery options; quince and mulled wine and sticky date and gingerbread.
But really, who are we kidding? Who needs an excuse for doughnuts?