Limedrop - the Australian brand that has captured the colourful imaginations of many fashionable followers - is opening a summer concept store.
The custom-built greenhouse store, designed by Wonder, is an oasis of light and creativity located on the second floor of Melbourne Central on the Lonsdale Street link bridge. Infused with the same philosophy of light-hearted design that transpires throughout their collection, the store made from plywood and clear perspex is as innovative as the clothes.
Running from now until the end of December the concept store will house the SS10/11 collection ‘Far From Home’. Inspired by travel, the collection draws inspiration from the Indian dye throwing Holi festival and Summer Lake- a print of reflected mountainsides and an open skyline.