To use less plastics and to lower its carbon footprint (and ours), Melbourne-born beauty label Aesop has launched its first refill station. It’s a trial initiative to begin, rolled out at its South Yarra store, but if successful there’s plans for Aesop to add the service to other stores and states. Its aim? To make all of its packaging recyclable, reusable or compostable by 2025.
Refills are only available for three of Aesop’s glass-bottled products to begin with: its 200-millilitre Parsley Seed Facial Cleanser as well as its 375-millilitre Resurrection Aromatique Hand Wash and Geranium Leaf Body Cleanser.
How it works is that once a customer has depleted the contents of any of those glass bottle products, they head to the store and trade in the empty one for a full one. Aesop says they’ve chosen these three products because they’re popular, and the robust glass packaging can withstand the cleaning, sanitising and refilling process.
A slight discount applies for the refills, a saving of about seven to eight per cent. That equates to a refill of the Resurrection Aromatique Hand Wash at $29, rather than $37 for the original full bottle, while the Geranium Leaf Body Cleanser is $37 instead of $45 and the Parsley Seed Facial Cleanser is $63 compared to $67.
Refills available from Aesop at 222 Toorak Road, South Yarra.