Local designer, Arabella Ramsay’s fresh, feminine designs have earned her a devoted and substantial fan base. Her work is whimsical and preppy with a tough underlying element. She’s certainly not afraid of colour or texture either, consistently producing collections that burst with bright, vintage-inspired prints, unique detailing and coveted leather pieces.
Such incredible clothing needs a special home. The new store, located on Gertrude Street in a section of what used to be Dante’s restaurant, embodies the same fun, quirky, country-meets-city feel as the flagship store on High Street in Armadale, albeit a little smaller.
The design team has done a great job of turning the space into a cosy, homely store. The Autumn/Winter 11 collection, The Alice, fills the racks while vintage details complete the atmosphere.