Melbourne Fashion Week
Now in its 27th year, Melbourne Fashion Week (M/FW) is celebrating the city’s reopening with a packed program of runways, pop up experiences, industry talks, workshops, exhibitions and more.
Running from 15-21 November, the event will host multiple runways across pop-up spaces that take over some of the city’s most iconic venues. They include locations like the deep blue corridors of the Sea Life Melbourne Aquarium and underground at the MCG. Fashion Capsules will also return to the program bringing art and fashion together in a series of exhibitions scattered across the city.
As well as showcasing the creative works of local designers, weavers, artisans, Aboriginal and Torres Strait Islands artists, stylists and more, featured designers this year include J’Aton, Maticevski, Scanlan Theodore, Viktoria & Woods, Ngali, Jason Grech, Lee Mathews, Bianca Spender, Arnsdorf and more. There are more than 250 participating designers event-wide, plus over 300 retailers and more than 100 events and sessions taking place across the week.
The 2021 program highlights a mix of emerging, independent, and established designers and brands, with a continued focus on championing sustainability, inclusivity and celebrating Aboriginal and Torres Strait Island and other diverse cultures within Australia’s fashion industry. The popular Student Collections Runway and Student Designer Award will return, as will the combination of food and fashion, with the likes of Longrain, Bar Bambi, Chancery Lane, Calia Emporium and Bar Lourinhã partnering on exclusive offers throughout the week.
Beyond the runway, a conversation series will host four talks tackling the questions facing fashion today – does visibility equal power? How can you identify greenwashing? What’s the role of digital fashion marketplaces? And how can the industry evolve after recent upheavals in fashion?
Tickets go on sale from 11am on Wednesday 20 October. More details and book tickets.
This article is produced by Broadsheet in partnership with City of Melbourne.