Discover New Pop-Up in Chadstone
New Zealand’s design ingenuity will be on display at a pop-up in Chadstone Shopping Centre, showcasing a cross-section of the country’s most innovative luxury brands.
Spanning fashion, lifestyle, beauty, homewares and childrenswear, Discover New is a limited-edition showcase bringing together iconic names like Karen Walker and Kate Sylvester, and up-and-coming designer brands including Yu Mei, Ashley & Co, Meadowlark, Crywolf and Tailor Skincare. A number of these brands are being made available in Australia for the first time ever.
Hosted by New Zealand Trade and Enterprise, the limited-time showcase was shaped by architecture firm Warren and Mahoney and curated by Dot Dot Dash, with specific New Zealand touch points running across the design, fit-out and furnishings. Shoppers will experience landscape-inspired zones where colour and texture echo New Zealand’s moody volcanic sand, rugged alpine regions and deep green valleys. Visitors can purchase products in store, or online.
In anticipation of the showcase opening, there will be a weekly giveaway from April 28 until May 23. Prizes include statement Meadowlark cuff pearl earrings, iconic Karen Walker Northern Lights sunglasses, plus much more. Enter here for a chance to win.
Discover New is a perfect – and tactile – introduction to contemporary, sustainably led New Zealand design. It runs from Thursday May 6 to Sunday May 23 2021. Find out more: discovernew.nz/retail.
This article is produced by Broadsheet in partnership with New Zealand Trade and Enterprise.