Palace Cinemas has announced it’s opening a new 12-screen cinema on Puckle Street in Moonee Ponds.

“We have longed for a home in Melbourne’s West for a while now,” says Palace Cinemas' CEO Benjamin Zeccola. “Our audiences had expressed that there was a real market gap in cinemas delivering a premium experience and offering quality film in that area, so when the opportunity arose to be part of a stylish new development in Puckle Street it was perfect – and where better than the birthplace of Australian culture queen Dame Edna Everage!”

The new complex will feature three platinum screens and 620 seats, showing new blockbusters and independent releases. There will also be an outdoor cinema space.

“Cinema is still a vibrant and growing industry, with continued growth. While the way people consume films has expanded, the cinema will always offer an experience that is incomparable to Netflix or Stan,” says Antonio Zeccola, founder of Palace Cinemas. “People will always want an affordable and entertaining option for a night out.”

With new cinemas confirmed for Melbourne's Old Pentridge Prison in Coburg, as well as locations in Sydney and Perth, Palace Cinemas has been growing rapidly.

Construction on the Moonee Ponds complex is expected to start in November this year, to be completed and opened in 2019.