Whether you choose to indulge in Valentine’s Day or not, it’s always nice to treat someone you love to something nice every now and then. Flowers are a classic gift for significant others for good reason; they are an affordable luxury and despite their ephemeral nature, a beautiful bouquet will always add colour and life to any surrounding.

We’ve put together a shortlist of florists that will put you in your loved one’s good books and asked for their thoughts on the most romantic blooms.

Cecilia Fox

Melanie Stapleton, owner of Cecilia Fox in Brunswick, has an eye for arrangements that are a little left of centre. She stocks locally grown flowers that she describes as “old fashioned, fragrant flowers with a lot of heart.”

Stapleton will be happy to take orders in advance or to whip up a bouquet on the day. The florist also offered a pro tip for lovers looking to impress on Valentine’s Day, “I’d definitely steer away from imported roses and put together something with really fragrant garden flowers mixed in with beautiful summer blooms.”

221B Blyth Street, Melbourne
0499 880 018

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Pollon Flowers

Why not surprise your loved one with a bouquet delivery to the office? Pollon Flowers on Flinders Lane is an excellent option for city workers this Friday. With flower arrangements ranging from the traditional to the unusual, there are no wallflowers for this city florist. Alternatively, go for the more offbeat option and pick one of its beautiful potted plants and flowers – think succulents or orchids – for a longer-lasting Valentine’s gift.

1/99 Flinders Lane, Melbourne
(03) 9663 8232

Daily Blooms

Courtney Ray of Daily Blooms loves the classic touch of roses on Valentine’s Day. The online florist, who specialises in using locally sourced seasonal blooms, inserts rustic touches to her bouquets, contrasting beautiful roses with more rugged bits of foliage.

“I think nothing encapsulates Valentine’s Day better than roses. That said, I am a little tired of the standard red rose – it feels a little clichéd and lacking in spontaneity. I love the idea of putting a spin on this traditional bloom and using roses in soft and contemporary colours.”


Fowlers Flowers

Perhaps no single bloom is more romantic than another, and Lauren Bieber of Fowler Flowers thinks that it’s the thought that counts more than the flowers themselves. “Anything that the person chooses themselves is romantic – it’s all about the sentiment,” she says.

That said, Fowlers Flowers will make sure you impress with a special Valentine’s package that includes flowers, a handmade ceramic pot, a card and a box of gluten-free brownies baked by the neighbouring Mixed Business cafe.

488 Queens Parade, Clifton Hill
(03) 9489 9114

The Handsome Bloom

The Handsome Bloom will be teaming up with Sticky Fingers Bakery this week to put together packages of summer-berry-and-champagne cupcakes and roses. Helpless romantics have the option of ordering a dozen pink roses with six cupcakes, or a mix of pink and red long-stemmed roses with a dozen cupcakes.

The Handsome Bloom co-founder Elizabeth Dzedzic, a hopeless romantic herself, is of the roses-for-Valentines school of thought. “Our roses are locally grown in Melbourne and are heavenly in scent and voluptuous in appearance, a match made in heaven with the Sticky Fingers cupcakes.”

3 Edward Street, Brunswick
0430 791 612

Art Stems

Bouquets from Art Stems certainly have an artistic element to them. Sure, you can get roses there, but it’s hard to go past the bright fuchsia vanda orchids or the beautiful speckled phalaenopsis orchids. The florist’s Valentine’s Day offering also includes a range of scented soy candles by Ecoya as well as a range of scented room diffusers.

1018 Lygon Street, Carlton
(03) 9387 0566