Whether your plan is to spoil a loved one, spruce up your home with a pop of colour, or to bask in the serotonin hit that comes from being around fresh blooms, there’s a Melbourne florist for all your needs. Here are some of the best, specialising in sustainable arrangements, classic bouquets, bold colours and everything in between. And we’ve included an option that delivers Australia-wide, for when you need to send flowers interstate.
It’s hard to miss the bright yellow sunflower windmill on the awning of Fitzroy institution Flowers Vasette, but if you do then the large collection of houseplants, bouquets, ceramic vases and stems pouring out into the street will stop you in your tracks. Since opening in 1989, Vasette has become known for its pretty arrangements that highlight natural presentation over unnecessary frills and accompaniments.
247 Brunswick Street, Fitzroy
(03) 9419 4988
The Beautiful Bunch
This social enterprise in Fitzroy North delivers flowers with a difference: every purchase directly provides support to young women from a refugee background, giving them access to training and employment opportunities. And it doesn’t hurt that the arrangements they put together are stunning, with a focus on seasonality and inspired by cottage gardens.
75 Reid Street, Fitzroy North
This Carlton North florist is dedicated to native blooms from all across Australia. Bush works with independent growers to source small batches of rare and diverse flowers. It also takes sustainability seriously, with a strict reuse and recycle policy and no floral foam in sight. Plus the focus on Australian natives helps support biodiversity in farms around the country.
917 Rathdowne Street, Carlton North
0417 039 109
It’s been almost 14 years since Paul Hyland first opened the rainforest-like Glasshaus, a sustainable flower shop that has also spawned an indoor-plant nursery and events space – in neighbouring Richmond locations. His arrangements have graced vases and installations at some of the city’s best restaurants and cafes, but Glasshaus still has a strong selection of special blooms made for gifting.
101 Swan Street, Richmond
(03) 9428 0062
This colourful shop on Flinders Lane is hard to miss: bright blooms spill out onto the laneway from the heritage-listed Chapter House building in the St Paul Cathedral precinct. Nicholas Minton-Connell first opened it in the late 1990s, and since then it’s become known for its intricate window installations, as well as flower arrangements that blend old and new.
1/199 Flinders Lane, Melbourne
(03) 9663 8238
Lilac and the Cat
A great option for those in the west, Footscray’s Lilac and the Cat is serious about sustainability while still crafting beautiful bouquets. Founder Jane Louise has been in the industry for more than two decades, and avoids the typical waste pitfalls where possible: upcycled gin bottles are used in place of vases, and only local, ethically farmed flowers are used in the arrangements.
76 Geelong Road, Footscray
0419 562 253
Bridge Road Florist
This floral stalwart has been open since 1976, and was known for trading 24 hours a day, seven days a week. Although its current hours are reduced, the shop is still open later than most other florists. Step inside – whether day or night – to find a vibrant and diverse array of flowers that go into both classic and striking arrangements. It boasts one of Melbourne’s largest varieties of blooms, and its shelves are also stocked with chocolates, wine, ceramics and other gifts.
597–599 Bridge Road, Richmond
(03) 9428 1799
Despite the deceptively simple aesthetic, Fowler Flowers in Clifton Hill has a keen eye for uncontrived, honest floristry inspired by Mother Nature. Exotic imports, foam bases and superficial arrangements are absent; instead Fowlers presents more accurate representations of the blooms and flora, from soft and romantic posies in jars to bristly long-lasting natives.
488 Queens Parade, Clifton Hill
(03) 9489 9114
For fresh Australian natives and unique species, it’s hard to go past Michael Pavlou’s shop in the South Melbourne Market. His team focuses on seasonality and quality, working directly with nearby growers from the Dandenong Ranges, Cranbourne and Pakenham.
Shop 49, South Melbourne Market, 322–326 Coventry Street, South Melbourne
(03) 9696 4978
North St Botanical
After years of walk-in orders in a rich, timber-filled space in Thornbury, North St Botanical has had to close its retail store. But it’s not all bad news – the florist still takes online orders for delivery and pick-up. It specialises in more natural styles of floristry, with unusual flowers and foliage, but its team can also craft more modern, traditional and bold arrangements.
(03) 9484 9760
Like its name suggests, Everbloome’s bouquets last a really long time. The pastel-hued preserved flowers come directly from growers and are then treated with glycerine, water, stabilisers and dyes before being dried. The result is a delicate-looking arrangement that’s ecologically and economically friendly, and will look fresh for months.
1–3 Station Street, Malvern
0401 935 550
Get creative and put together your own bouquet with Flox Botanical, a flower delivery service that sends you seasonal, hand-packed flowers with instructions so you can style an arrangement at home (or give it as a gift to someone with a creative streak). It’s doing a dozen roses with a vase or sparkling rose for Valentine’s Day, but its usual format lets you choose from natives or florist’s choice.
If you’re looking to send blooms to lovers, friends or family interstate, farm-to-vase flower delivery service Floraly is a good option. Flowers are only cut and picked after an order has been made to reduce waste (a big problem in the industry), and they’re sent in an elegant hard letterbox to keep the buds fresh and safe.
Additional reporting by Bec Dickinson, Rose Donohoe, Doug Wallen, Ruby Kraner-Tucci and Lisa Fukuda