Last weekend Collingwood Arts Precinct transformed into an adult-friendly interactive playground to celebrate the release of Nike’s new Epic React running shoe. The night before the precinct opened to the public, Broadsheet hosted an exclusive party for readers.
The Nike House of Go featured a labyrinth of rooms to bounce, run, and slide in to celebrate the Nike React's core features. The journey began in a massive ball pit with half a million pink balls, followed by an indoor bouncing castle, light room with multicoloured helium balloons and a virtual reality run through Richmond, before finishing with a slide down a swirly, pink and blue outdoor slippery slide into a foam pit.
The obstacle course was emblazoned with art by Australian artist Reko Rennie, and accompanied by music courtesy of DJ Touch Sensitive. Participants were treated to a test-run of the new Nike Epic React running shoes throughout the experience and had the opportunity to purchase the shoes from a custom Nike React vending machine.
After finishing the course, guests were greeted with pizza from Lazerpig, beer and a bespoke cocktails by Bar Liberty and Aqua S dessert in the form of a fairy-floss soft-serve with sea salt and strawberry cheesecake.
This article is produced by Broadsheet in partnership with the new Nike Epic React and Nike House of Go. Nike is sending a group of lucky runners to LA for an epic 10km running experience. Find out how you could be part of it.