Just In: Butterboy’s Next Permanent Shop Takes Those Chunky Cookies on a Beachy Holiday

James Sideris started baking cookies at home. People liked them, Butterboy grew and now those cookies can be spotted all over Sydney. The chunky rounds – like Nutella choc-chip and honeyed snickerdoodle – star at a Manly flagship, a Brookvale “cookie lab”, kiosks in Chatswood and Broadway, and cafes all over town. Now they’re heading to Byron.

“It’s cool, it’s exciting,” Sideris says. “A bit of a different experience opening something that’s not around the corner from everything else. [Byron’s] definitely always been in our sights … it’s obviously not interstate, but we’d almost call it interstate for us.”

Butterboy’s hitting the centre of town – “right in the grunt of it all” – just off the main roundabout a block back from the beach. The team is aiming for late December, just in time for Christmas. “We’re going to open right in the thick of it, when Byron really dials it up.”

Expect the same cookies Sydney loves: the aforementioned Nutella choc-chip and snickerdoodles; salted caramel; and macadamia-studded white-choc numbers. There’ll also be specials, maybe a sticky cornflake-topped chocolate round or a salted white chocolate cookie. Plus, soft-serve, coffee and the recently released “cookie milk”.

“Imagine the bottom of a cereal bowl, when you get that leftover milk when you have cornflakes or something,” Sideris says. “It’s a similar sort of thing but our cookies are genuinely soaked in the milk, it creates this cookie-flavoured milk. Delicious with an espresso, an iced latte, a matcha.”

Sideris is also behind top croissant spot Rollers and the Greek eatery Norma’s Deli. Byron Bay will be the fifth permanent Butterboy, with the team also doing pop-ups aplenty. “It’s taken so many different legs and chapters, starting from the roots of me baking in my home kitchen … and it grew from there … I’m incredibly stoked and happy and proud, but it’s been a good effort from the team, and a bit of a long time coming.”

A Rollers expansion could also be on the cards, Sydney. “I definitely want to open a second one for sure, and there’s plenty of opportunity for it. That one’s just based around finding a good location that’s a similar offering to what Rollers is – back lane location, we’ve created something out of nothing. I reckon the first spot for that would be a second location in Sydney somewhere – try and tackle the eastern suburbs.” 

Butterboy is slated to open at 17–21 Jonson Street, Byron Bay, in late December 2025.

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