House of Organics is a meticulously presented fresh-produce stall, with pyramids of shining apples towering over passers-by, and gaudy statues of cherubs peering down on it all. Baskets of chokos and other odd, lumpy delicacies are stacked side by side.

The neatness of the display makes it easy to see House of Organics’ helpful labelling system. There are three tiers: green labels for strictly organic produce; blue labels for sustainably farmed, minimum-spray and chemical-free items; and red for anything else.

The red labels could mean the vegetables are conventionally produced, but it could also mean that co-owner Bill Howison was unable to identify production methods.