By Tara Kenny
Vivid Ideas and Creative Sydney are facilitating a conversation between Sydney's knowledge hungry fashionistas and the dynamic duo who are the lifeblood of British brand House of Holland, designer Henry Holland and International Sales Director Jessica Fletcher.
Most known for their tongue in cheek slogan tees emblazoned with phrases such as "Get Your Freak On Giles Deacon" and "Cause Me Pain Heidi Slimane", House of Holland is synonymous with a grungy, fun aesthetic that refuses to take itself too seriously. Giving the metaphorical design wink to an industry often considered pretentious and full of itself has seen Holland and Fletcher take the brand from zero to serious fashion hero in less than five years.
The pair will discuss the brand's journey and the role celebrity and collaborations (with the likes of British muses Agyness Dean and Alexa Chung and brands such as Levi's and Superga) has played in catapulting House of Holland to the forefront of the international fashion scene.
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