Unless you’re a Northcote local, you may not have heard of For the Love of Pizza. Since opening in 2007, they’ve been far too busy rolling dough to make a website.

From the folks who brought you Pizza Meine Liebe, For the Love began as a small takeaway pizza shop on a somewhat quiet strip of High Street.

In December 2011 they moved to a bigger place up the road (their original digs now houses United Arab Eatery) and on top of doing a roaring takeaway trade, they can also seat about 25 people.

Pork lovers will lose their minds for the Salty Pig, but it’s also worth checking out the Buffalo Mozzarella with prosciutto and rocket, and the Potato Negro with black olive paste, mozzarella, taleggio and rosemary.

There are about 15 pizzas that are permanently on the menu, plus another ten or so topping combinations which change with the seasons or when the guys are feeling a bit creative. For the Love’s pizza bases are chewy and on the thin side – just as they should be.

Family-friendly pizza doesn’t have to equal garlic bread and a 1.25-litre Pepsi. The kids will be stoked with ham and pineapple, while you go all out with a Red, White and Blue (buffalo mozzarella, gorgonzola and fresh tomato). And if your palate is crying out for something green, there’s a mighty good rocket, pear and fetta salad with apple cider vinegar.

A liquor license is on the cards for 2013 so it won’t be long until you can enjoy a nice brew with your pizza.