For a brand so uniquely Melbourne, there's something undeniably universal about the appeal of Elk Accessories. Designed by partners Adam and Marnie Goding, Elk offers a range of jewellery, textiles, bags and knitwear for men and women. With two collections a year, the team at Elk are able to focus on seasonal colours and natural tones. For example, Winter may mean deep yellows and green, soft rust and rich greys.

Each season, Marnie and Adam settle on their colour palette before embarking on a serious hunt for fabric, which means that the special bag you've been eyeing, is made with the best quality raw materials, sourced from all over the world. Elk prides itself on its commitment to working with small manufacturers, believing that traditional skills guarantee brilliant quality. The Godings both delight in visiting specialised merchants, factories and suppliers so they know they're bringing the best quality back home.

This meticulous planning, care and design is what makes Elk so special. As well as its moodily sophisticated Preston flagship, Elk sells its collections in independent stores in Australia and New Zealand, USA, Canada and even Scandanavia.